X Contact the MD
Sliding Dialog

I'm always on hand to answer any questions or listen to feedback. I can't always answer the calls immediately, so please leave a voicemail message. These get picked up by me and also by the management team.

07441 900432

Facebook Twitter Youtube


Pebley Beach Cirencester Hyundai


Pebley Beach Cirencester Suzuki


Pebley Beach Suzuki Swindon


Pebley Beach Swindon Hyundai
01285 641800

Pebley Beach Cirencester Hyundai
Love Lane, Cirencester, Gloucestershire,
GL7 1YG
Get Directions
01285 641800

Pebley Beach Cirencester Suzuki
Love Lane, Cirencester, Gloucestershire,
GL7 1YG
Get Directions
01793 816800

Pebley Beach Suzuki Swindon
West Swindon Motor Park, Swindon, Wiltshire,
SN5 7SB
Get Directions
01793 816800

Pebley Beach Swindon Hyundai
West Swindon Motor Park, Swindon, Wiltshire,
SN5 7SB
Get Directions
Go Back

Hip to be square – Suzuki's quirky Jimny is creating a pre-release buzz in Swindon

A new car with distinctly retro styling is attracting unprecedented levels of interest for Swindon Suzuki dealer Pebley Beach.

With car manufacturers adopting sleek lines and aerodynamics, Suzuki surprised the industry this year by unveiling a boxier version of its popular small SUV, the Jimny.

The angular body is reminiscent of the discontinued Land Rover Defender or the equally chunky Mercedes G-Wagen. 

And its fair to say that squared corners like the ones on the fourth generation Jimny have not been in vogue since Huey Lewis and the News topped the charts with Hip to Be Square back in 1986.

More surprisingly, the off-roader has proved a hit with younger drivers who were not even born when Huey dominated the airwaves and the UK's then-niche SUV market consisted of rugged workhorses. 

And the colour? A greenish-yellow hue called Kinetic Yellow. 

"The on-the-road price hasn't even been published yet, and we're already getting pre-orders," said Pebley Beach managing director Dominic Threlfall.

"In fact, we've got one company that wants ten of them to customise. They'll be adding bigger wheels, and lots of chrome, and selling them at a profit.

"What's really taken us by surprise is the interest among young urban drivers. Suzuki has been pushing the new Jimny's excellent off-road ability – with low range gearbox and Hill Descent Control – but it looks likely that the model will be seen on the streets of Swindon, as well as the fields around.

"Younger drivers want something that helps them stand out from the crowd. The new Jimny does that – just as the Fiat 500 did when it relaunched in 2007."

Motoring magazines have been quick to embrace the model's quirkiness, with Auto Express saying the "cute off-roader" is "destined for cult status" while Top Gear said: "You just can’t separate the sheer joy of the way this rascal looks from the way it drives, and that irrepressible cute-meets-tough joy is what will make it ultimately a little cracker to live with."

The new Suzuki Jimny is expected to start at between £17,000 and £18,000 when it arrives in Swindon in January. 

A high-resolution version of this image is available at https://www.flickr.com/photos/secretagentmarketing/31745071878/sizes/o/

 

Latest News

Swindon's mayor gets behind the wheel of environmentally-friendly car from Pebley Beach

20-11-2018

When the Mayor of Swindon rolls up to engagements in his official car he'll…

Read more >

Celebrations at Pebley Beach as Suzuki is named Most Reliable Brand

09-10-2018

Staff at Swindon's Suzuki dealer Pebley Beach are celebrating after the…

Read more >
Copyright © 2018 Pebley Beach. All Rights Reserved.
Please note we have a policy of recording and monitoring communications.
Pebley Beach Limited is an Appointed Representative of Automotive Compliance Ltd, which is authorised and regulated by the Financial Conduct Authority (FCA No 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Pebley Beach Limited to act as a credit broker, not as lender, for the introduction to a limited number of finance providers and to act as an agent on behalf of the insurer for insurance mediation activities only.

Pebley Beach Cirencester, Love Lane, Cirencester, GL7 1YG | Telephone: 01285 641800

Privacy Policy